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The best English language journalism master's program in China.
GBJ NEWS
Welcome to the Global Business Journalism news feed. Here, you can get the latest news from the GBJ program, or you can enjoy customized news feeds by categories. Enjoy!
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Rick Dunham
4 days ago4 min read
6 essential tips to help you navigate TikTok’s algorithm
Q: Why do some TikTok videos go viral while others barely get noticed?
A: The key lies in understanding the platform's algorithms.
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Rick Dunham
Feb 54 min read
From news to Reels: 5 ways to transform your reporting into engaging videos
Here are seven strategies, complete with examples, that can help transform traditional reporting into compelling short-form videos.
11 views0 comments
Rick Dunham
Nov 1, 20246 min read
Social media brand-building advice from trailblazer Tracee Evans
Veteran communicator Tracee Evans offered tips to Global Business Journalism students about building and maintaining social media brands.
51 views1 comment
Hannan Gillani
Jul 11, 20243 min read
Global business: TikTok is not the only loser if the U.S. ban takes effect. You could lose out, too. Here's how...
ByteDance, owner of TikTok, is not the only loser if the popular app is banned in the U.S. 170 million users face a new social media world.
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Vicki Chalermlapvoraboon
Jul 6, 20245 min read
June Newsletter: Saying goodbye to GBJ graduates and preparing a new guidebook for incoming students
We’re saying our goodbyes to our graduating GBJ students. Meanwhile, we have a new digital guidebook for incoming international students.
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Li Ruojia
Jun 18, 20247 min read
Global business: ByteDance ramps up its U.S. lobbying, campaign donations as TikTok ban advances
In response to tough challenges, TikTok has actively engaged in substantial lobbying efforts to shape its destiny within the American market
239 views0 comments
Rick Dunham
Oct 30, 20235 min read
October newsletter: Students tour 3 media companies, j-school renovations, and Indonesia's president
This month's highlights: Students tour 3 media companies, j-school renovations, and GBJ student meets Indonesia's president in Beijing.
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